Expert Questions & Answers

The daytime activities / Day use allows you to monetize off-peak hours, attract new segments (local clientele, transit, B2B), increase ancillary revenue and strengthen visibility through dedicated channels and a differentiating offer.

A large majority of hoteliers offer it at discretion at the price of an overnight stay. With RoomForDay, we propose to complement your current offer by developing a previously untapped commercial segment.

The daytime activities / Day use transforms your off-peak hours into incremental revenue, attracts new segments and boosts ancillary sales, without cannibalizing overnight stays.

It works by implementing short and medium time slots with a dedicated rate of 40 to 70% of the annual average room rate. It can be modulated according to occupancy duration, usage and room turnover (housekeeping).

Beyond 85% occupancy, double the value per room by combining day use and overnight stays.

For a successful day use offer, propose an extended time slot of at least 3 hours (for example 11am–2pm), with, if relevant, a "morning break" or "late break" option.

Highlight your standard category and expand with premium categories to increase value with longer time slots.

Manage availability without daily load through a flexible model (Instant or On-demand booking) that allows you to adjust allotments in real time according to your daily capacity.

Housekeeping is a key element of day use. You need to plan for quick cleaning between time slots (15-30 minutes) and complete housekeeping at the end of the day.

Organize your teams accordingly and plan transition time slots to allow cleaning without impacting the customer experience.

Day use revenues can represent 15-30% of your additional room revenues, depending on your location and pricing strategy.

With optimized pricing and efficient management, day use can generate significant revenues while improving your overall occupancy rate.